A few months ago, I attended yet another boring Knicks game at Madison Square Garden. This time, at least something good came of it. I met a guy named Weber Hsu, one of two young Merrill Lynch employees who left finance to start a yo-yo company, Yo-Yo Nation.
Weber asked if we wanted them to create a special promotional Freakonomics yo-yo. Of course!
The yo-yos are now ready, and we’ll be giving them away as contest prizes. There’s one contest currently running, asking that you guess the pitcher who’ll give up Barry Bonds‘s 756th home run. We promised the winner a signed book, but in this case we’ll throw in a yo-yo as well.
We got the yo-yos just in time for the upcoming 1st Annual New York State Yo-Yo Contest and International Yo-Yo Open. I am still trying to untangle the string, so don’t look for me to finish anywhere near the top.
and 
. You can also watch it on 
I would also like a yo-yo. I actually agree. How could this be the first yo-yo shindig. This is the first I have heard about yo-yos since the mid 1990s.
I would also like a yo-yo. I actually agree. How could this be the first yo-yo shindig. This is the first I have heard about yo-yos since the mid 1990s.
Now you have to demonstrate how an irrational purchase of yo-yos will lead to an upsurge in sales of your current or future books.
Was the good, that resulted from your meeting, the reduction in staff at M-L or the increase in availability of yoyos?
Now you have to demonstrate how an irrational purchase of yo-yos will lead to an upsurge in sales of your current or future books.
Was the good, that resulted from your meeting, the reduction in staff at M-L or the increase in availability of yoyos?
I’ll be a freakonomics yo-yo ambassador! Here’s a pic of me yo-yoing at 13,000 feet.
http://farm1.static.flickr.com/93/249743941_21c19f5df9.jpg
I’ll be a freakonomics yo-yo ambassador! Here’s a pic of me yo-yoing at 13,000 feet.
http://farm1.static.flickr.com/93/249743941_21c19f5df9.jpg
97 guesses on the Bond pitcher. No thanks. Can’t wait til your next one!
97 guesses on the Bond pitcher. No thanks. Can’t wait til your next one!