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Tell Us Your Favorite Scientists

From a reader named Thomas Kennedy comes the following e-mail: I am an economics teacher from Alaska. I can personally list my top 10 favorite actors, top 10 favorite living writers, top 10 favorite rock groups, and even my top 10 living economists and top 10 entrepreneurs; but how many out there can name their Read More »



I Fell for Their Data

I fell for a stupid article and turned off my home PC last night. The article says that Americans who leave computers on overnight are wasting $2.8 billion on energy costs per year. It ignores the cost of turning computers off — and having to turn them on again the next morning. Let’s say that Read More »



The Art of Catastronomics

| You’re so frustrated by the stock market that you want to break something, so you insert a coin into this objet/vending machine, which slowly spins out a piece of china until it drops to the ground, shattering. But the market (like all complex human systems) is more like these sculptures by Michael Kontopoulos, which Read More »



Before the Book, the Pants

We are hard at work on SuperFreakonomics, which will be published as soon as it finishes simmering in our computers. This may well occur before the end of the year. In the meantime, how about some pants? A company named Bonobos makes what it calls “awesome fitting trousers.” New York magazine agrees, as does The Read More »