| Banking on Bollywood’s ability to sell almost anything in India, an Israeli arms firm thought it might work for weapons as well, and presented this song-and-dance missile commercial at an Indian trade fair. We already asked what Indian blog readers thought of the Bolly-infused, Oscar-winning Slumdog Millionaire, so what about this commercial? Will it actually sell missiles? (HT: Mayur Misra) [%comments]
Sexy Missiles for Sale
TAGS: Advertising, India
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good effort, I am impressed.
I just couldn’t… just couldn’t finish watching…
This is the most hilarious video I’ve seen in a while although it is slightly discomforting to see a weapons manufacturing firm with so little common sense.
It’s brilliant. Who has heard of Rafael before this? And now they had a write-up in Times Online. The video is painful, but as a PR move, I still think it’s quite smart.
Oh, that totally rocks! I am going to go out and buy some Israeli missiles right now.
I’m wondering who exactly they were marketing to? Are they trying to sell things to someone specific, or just trying to develop good will of the general public to their name like BP doing clean energy commercials?
OMMMGG!!! I can’t believe this arm pit of an ad!
I’m Indian and I really wanna buy a missile now
LOL !