According to the Brazilian environmental organization SOS Mata Atlantica, a household that flushes its toilet one less time per day saves more than 1,100 gallons of water per year. So the organization has launched a TV ad campaign encouraging Brazilians to avoid a flush by peeing in the shower. The ad shows cartoons of everyone — from aliens to King Kong — urinating in the shower and ends with the slogan: “Pee in the shower! Save the Atlantic rainforest!” (Hmm: another Pareto improvement?) [%comments]
Conservation By Urination
TAGS: conservation, environment
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Given how heavy the Brazilian diet is on meat, just having people eat 5 lb less meat per year will do much better in terms of water conservation than urinating in the shower. Each pound of meat requires anywhere from 450-5000 gallons of water, so this idea, while good on the surface, is negligible in terms of water savings compared to lessening meat production.
that is the best commercial i have ever seen.
Wouldn’t you want to turn the shower on to wash it away?
That would not be as helpful in most, if not all, of the US. Most modern building codes restrict the use of 3 gallon toilets for a more efficient 1.5 or even 1 gal. tank.
I got the 3 gallon figure by dividing 1100 gallons/year by 365 (days) to get the 1 flush amount. (FYI)
@Jimmy: heavy on meat? Rich Brasilian people maybe, but the 60% poor Brasilians only eat meat once a week. Rice, beans, corn flour and manioca flour are the staples of our diet.
“We don’t shower in your toilet, so please don’t pee in our shower.”
People need to be told to pee in the shower?
Have to agree with Jimmy … most of the Amazon deforestation is due to the ill-advised clearcutting for grazing, is it not?
Remind me to never, ever take a shower in Brazil.