South Africa Forecast: Not So Rich, but Happier?

New economic research from Georgios Kavetsosa and Stefan Szymanski indicates that international sporting events bring few economic benefits to the host countries. Hosting an international football event does, however, seem to improve national wellbeing (the “feelgood” factor). The BPS Research Digest blog reports that the games are associated with big happiness boosts: “three times the size of the happiness boost associated with gaining a higher education; one and half times the happiness boost associated with getting married; and nearly large enough to offset the misery triggered by divorce.” The effect, unfortunately, lasts less than a year.[%comments]

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COMMENTS: 3

  1. DK1 says:

    The debt, unfortunately, lasts more than a year.

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  2. Minuipile says:

    In France, in 1998 France won Football World Cup and had been euphoric during 3 days people were celebrating in the streets.

    When the national team is playing streets are empty, and after victory people move to place to assemble and celebrate.

    The impact could be very strong for economics above only the simple matter that it is only a game.

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  3. Gregory S. Barsh, Esq. says:

    Very interesting. Like our blog (How to be Happier) of April 18th based on Cornell research that Experiences boost Happiness more then material goods, except these are fleeting sadly. I wonder why.

    Thanks,

    Gregory S. Barsh, Esq.
    Chief Happiness Officer
    ruHap, The Happiness Company
    http://ruhap.com

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