Photo: Marlena LeeI Wonder Where They Got the Idea for Their Logo?
Photo: Marlena Lee
TAGS: photography
Naked Self-Promotion
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http://blog.nanobryg.com/2007/07/brooklyn-brewery-has-nice-enough-logo.html
from The Beatles logo! got you!
Have you asked PeopleAnswers how and when they got it?
The company’s Web site includes contact information:
http://www.peopleanswers.com
The company’s Web site dates from 2004 and the book from 2005, so it’s possible that the idea arose in two places independently. I’d swear I saw similar combinations done as soap or candles back in 2003.
That’s not all they’re copying. I work for ad agency that has a bank for a client. The bank’s tagline is “Better Ideas. Better Banking.” Surprising close to “Better Insight. Better People.”
Pretty smart, really. They are gong to get a LOT of free publicity that they would never have got from any other kind of fruit. Oh, they already have!
Presumably, like Apple themselves, they still believe that there is not such thing as bad publicity. Touching.
I don’t know. But both logos look delicious.
Considering your publisher used a photo that had already been used on the cover of an OUP book in the 1990s (http://www.amazon.com/Logic-Limits-Opus-Patrick-Shaw/dp/0192892800), this post strikes me as fairly lame.
I’m not a fan of the thievery, but I could go for anything that’s apple-watermelon flavored right now.