It’s that time of year again – ChristmaHanuKwanzaa, that is – and if you’re reading this blog, there’s an obvious gift to be thinking about: the new illustrated edition of SuperFreakonomics. It will not fit in a stocking (it is quite large – a “coffee-table book,” some people call it), but otherwise it is giftable to the max.
But wait, there’s more: you can make this gift even more special by making it a signed copy. Levitt and Dubner have been busy as elves signing stack upon stack of bookplates that will magically turn a plain old book into an autographed book.* (They can also be stuck on copies of Freakonomics or the regular SuperFreakonomics, too – or, for that matter, on your forehead or cubicle or windshield.)
Best yet: these bookplates are totally free, and will be mailed to your doorstep! Here’s the form to fill out; if you hurry, the odds are excellent that you’ll receive the autograph sticker in plenty of time for whatever holiday/s you celebrate.
CAPTIONHappy Everything!
*If you’ve signed up in the past and still haven’t received your bookplate, don’t despair; it should come soon.
and 
. You can also watch it on 
Woo hoo! I am actually getting a friend this book for christmas and having it signed will be a great bonus!
Marketing Tips to the Stephens:
1. Price it to end in ” .99 cents”
2. Throw in a set of 5 Ginsu Steak Knives. Is Ken Popeil available?
3. Make it available for a limited time(–even if it isn’t)
4. Plan a special Commerative Edition to coincide with Prince William’s Marriage. The Freakin’ Wedding Edition.
5. Why no Plug for the Ramadan holiday? 1 billion Muslims can’t be wrong.
6. Work quickly on a Mandarin Edition…1 Billion Chinese are right.
7. Make an eBook version with virtual digital code signature pin.
8. Why not a spoken word audio book, braille edition, large print edition and waterproof edition for scuba divers? And a thick edition for the thick headed.
9. Send one copy to Hugo Chavez in August. He may wave it around the UN General Assembly in the Fall.
10. Reverse Psychology: Add the Slogan ‘Steal this Book’ on the Front Corner.
11. Have the Delaware ‘Not a Witch’ Witch burn the book at her next Tea Party Coven…put video on Youtube. Get Sarah Palin to say “I hate that book!’ Watch sales skyrocket.
12. Have you every done a cookbook? Cookbooks are hot.
13. Offer a free book for every time capsule buried in the Year 2011. Address it to future citizens of 2110 AD.
14. I see cross-promotions on Martha Stewart Omnimedia, Oprah, ESPN 3 and Logo TV.
15. Lady Gaga? How but a dress made of your book covers? or a thong?
Wait there’s more……..
I never even got the last signature sticker I requested delivered!
Im gonna stick one on mein kampf or that book by Karl Marx. Gonna do that at the library.
I guess when I get my signed bookplate, I’ll quit being price sensitive and just buy the dang book, since I read it for free by checking it out at the library.
Just got mine this morning! Wheewwww!