The Orwellian Efficiency of a “Being Fat” Tax

(Digital Vision)

The Danish policymakers who implemented the world’s first “fat tax” last week are remarkable not for their directness in addressing the growing Western challenge of obesity, but for their indifference to the plight of the poor, their deference to political correctness at the cost of economic efficiency, and their willingness to punish certain segments of society.

The Danes may have been the first, but headlines throughout the western world assessed the likelihood of other countries to follow, including this one. A fat tax in the U.S. (or the U.K. for that matter) would add to the growing thicket of regulations across local and federal jurisdictions intended to address weight gain and the external costs that obesity imposes on society— both through higher private insurance premiums and ballooning government outlays for the uninsured.

Whether the tax will improve health outcomes is an empirical question that won’t be answered for several years or more. Steep “sin taxes” on cigarettes, combined with anti-smoking campaigns, have achieved reductions in smoking rates. In other contexts, empirical evidence suggests that dramatic price increases are required to induce measurable changes in behavior, let alone health outcomes.

Regardless, there are plenty of other reasons to hope that we stop at importing fat-laden foods from the Danes and leave their fat tax over there.

First, a fat tax is regressive. That the surfeit of cheap, nutritionally bankrupt calories principally imperils the poor is a popular refrain among health and nutrition advocates. Low-income households are more likely than wealthy cohorts to eat fatty fast food and to have less access to fresh, healthy food. A fat tax, then, hits the poor harder than it does the rich, who can better afford the “good” unsaturated fats and avoid the “bad” saturated and trans fats. Given that the U.S. economy is still struggling in the worst economic downturn since the Great Depression, now would seem an inopportune time to impose an additional burden on the poor.

Second, a fat tax is inefficient. It achieves incremental improvements in health outcomes at a greater cost than other policies. Like taxes on sodas, candy and chips, and like mandatory calorie labeling laws, a fat tax is an indirect mechanism for reducing obesity-related health care costs. Rather than taxing the outcome that causes the problem directly, as demanded by economic efficiency, it instead taxes an input into the production of health outcomes.

Taxing the input allows substitutions among other inputs in the production function that impose costs and undermine the impact of the tax. For instance, if we tax saturated fats, people may eat less fatty junk food like ice cream, but more sugary food like candy. Or they may reduce consumption of saturated fats but also reduce exercise (as this study from the Journal of Political Economy suggests). Both substitutions make consumers worse off as they deviate from their preferred consumption bundle and potentially yield no benefit to society from reduced obesity costs. Thus, an efficient policy taxes being fat, not eating fat.

Finally, Denmark’s fat tax is poorly targeted. It punishes those who won the genetic lottery and can seemingly eat whatever they want without serious consequence to their health. It also punishes those who, by virtue of their work or their devotion to the treadmill, burn enough calories to afford junk food. The dis-utility borne by these individuals contributes to the costs of the fat tax and yields no benefits to society.

If policymakers were serious about implementing efficient obesity policy, they would have to tax being fat, not eating fat, by charging individuals for each “overweight” pound they’re carrying. It’s an idea so repugnant that even the most heartless economist surely wouldn’t endorse it. In fact, it’s so politically incorrect that perhaps only the folks at Irish airline Ryanair could embrace it. (In 2009, they floated the idea of a passenger-weight-based fee and have also broached such taboo topics in the airline industry as fees for use of airplane lavatories and cheap tickets for standing-room-only airplane cabins.)

Could an efficient “being fat tax” actually be implemented? Sure, so long as you have an affinity for the dystopian Oceania in Orwell’s 1984. We already have federal guidelines for determining obesity, at least to a first approximation. And as part of the looming expansion of government control of the health care industry, one could imagine compelling doctors to report patient pounds to the IRS, which would then have to collect the fat levy annually with income taxes.

Of course, some individuals are genetically predisposed to weight gain. The being fat tax would have to be sensitive to that, perhaps by granting deductions to those who are diagnosed with genetic conditions or other impairments that hinder their capacity to keep the pounds off. Doctors could report such conditions to the IRS, which would use existing audit powers to make sure people aren’t cheating on their taxes. As if the current tax code and looming public healthcare system aren’t complicated enough.

Yes, the being fat tax is dystopian, and we shouldn’t expect to see it promulgated from Washington or London or Paris anytime soon, for a lot of reasons. But it is also an economically efficient response to the rising social costs of obesity and underscores the efficiency losses that we must accept as the price of compassion and political correctness — objectives which typically do not preoccupy economists.

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COMMENTS: 58

  1. Ahmed Zghari says:

    Fat chance it will work.

    Hot debate. What do you think? Thumb up 7 Thumb down 3

  2. Mike says:

    The US subsidizes sugar, but not gym memberships. I don’t see a fat tax coming any time soon.

    Well-loved. Like or Dislike: Thumb up 34 Thumb down 2

  3. rationalrevolution says:

    Here is a simple question:

    Should people who engage in risky behavior pay more for health insurance?

    I think almost everyone (except maybe people who engage in risky behavior) would agree that health insurance SHOULD price in behavioral risks. In other words, people who go sky diving and bungee jumping on a regular basis SHOULD pay more for health insurance than people who don’t, all else being equal.

    Likewise, someone who eats a lot of junk food SHOULD pay more for health insurance (all else being equal) than someone who eats healthy food.

    In fact if such people don’t pay more for health insurance then they are, in aggregate, freeloading off of people who have healthier and lower risk lifestyles.

    Who disagrees with this?

    But here is the thing, there is no way to actually IMPLEMENT such a system without significant invasion of privacy. This is the beauty of applying targeted consumption taxes. They can achieve this same effect without any invasion of privacy, and, to top it all off, this works exceptionally well when coupled with a single payer health care system. With a single payer health care system if roughly 1/3 of the revenue to pay for the system were raised from targeted consumption taxes this would have the dual benefit of pricing in risk up front to help people make more informed consumption choices, hopefully thus reducing the demand for health care associated, and it would put the burden of paying for health care more squarely on the people whose behaviors are responsible for the costs.

    Indeed I agree that such a system is the only ethical system we could have. Right now the heaviest burden for health care costs in America goes to those who have “lost the genetic lottery” so to speak because those are the people who have something that can be used to price risks, namely via “existing conditions”, so people are paying more for insurance for things that are totally out of their control, while behaviors that are under people’s control have no direct impact on insurance prices, primarily because there is no reasonable way to quantify said behaviors, which is the beauty of consumption taxes, they largely do this, without the intrusiveness.

    For more see my Single Payer health care proposal in the article below:

    http://www.rationalrevolution.net/articles/restore_america.htm

    Well-loved. Like or Dislike: Thumb up 10 Thumb down 2

    • David says:

      Why single out skydivers? Are there really that many skydiving injuries that don’t involve hitting the ground at terminal velocity? I don’t think those people are adding to the woes of the healthcare industry.

      Well-loved. Like or Dislike: Thumb up 7 Thumb down 2

      • James says:

        Good point! In several decades of engaging in moderately to fairly dangerous sports, the only time I’ve ever been injured badly enough to go to a doctor was while playing softball at a company picnic.

        Thumb up 2 Thumb down 3

  4. Geoffrey Bard says:

    “Bad calories” (from eating out) are more expensive than good ones (from buying fresh ingredients). Since one of the best indicators of poverty is being overweight/obese, I don’t think modern American “poverty” is quite the same as it used to be.

    The best solution is to 1) let people eat as they will; and 2) let everyone pay for their own medical care and/or insurance. Beyond the moral, we only become concerned for other people’s health when we are all forced to pay for their resulting health problems.

    Hot debate. What do you think? Thumb up 13 Thumb down 11

  5. Ken says:

    This just shows that economic disparity is the root of many social ills. The problem is inequality of wages and pay. Extreme capitalism (meaning without a moral compass) is the blame.

    Hot debate. What do you think? Thumb up 7 Thumb down 17

  6. Skip says:

    Why does this have to be a tax? Build it into insurance premiums instead. Then people who engage in the risky behavior of being overweight pay directly into the coffers of those who end up paying for the resulting heart attacks, diabetes, and other assorted health issues.

    Oh, never mind, I know why…because our society refuses to allow people to reap the consequences of their actions. The insurance premium approach only works if you’re willing to allow people who did *not* buy the insurance to end up suffering the consequences.

    Or alternatively, everyone needs to be forced to buy insurance…which is effectively then just another tax.

    Thumb up 1 Thumb down 4

    • rationalrevolution says:

      Just think about what you said, there is no practical way to do it. That’s the point I’ve made about why a tax like this makes sense, especially if combined with a single payer model.

      I think we can agree that people who engage in risky behavior should pay more for insurance, and eating (in the broader sense) “junk food” falls into that category of “risky behavior”, but in order for private insurance companies to be able to charge for this they would have to track everything that every individual purchased and then tie their purchases into a tracking system that would rate their premium based on their purchasing habits, which I think we can all agree is a heck of a lot more invasive and “Orwellian” than applying a sales tax that goes into a general fund to pay for health care and doesn’t need to track individuals.

      Its a perfect case demonstrating where taxation and government systems can advance individual responsibility (pricing in the costs of risk) while protecting privacy in ways that private systems would never be able to do.

      A similar case can be made for public roads vs private tolls roads, where actually making people pay tolls would end up requiring tracking devices on everyone car if all roads were to in fact be private toll roads without having a toll booth on every corner. And no doubt the companies tracking everyone for tolls would warehouse and resell the data to data miners, etc.

      Just face it, “privatizing” everything is a horrible idea from a privacy perspective…

      Thumb up 0 Thumb down 2

  7. Anthony DiSante says:

    The other huge problem with this idea is that the government-medical complex has been so wrong for so many years about what kinds of food are, in fact, healthy or unhealthy. And the subject of this post is a prime example. Saturated fat is natural and is the most healthy kind of fat you can consume; even if you believe in the nonsense of cholesterol levels having anything to do with health, you’d still prefer saturated fat because it raises HDL, lowers triglycerides, and shifts LDL from the small dense atherogenic profile to the large fluffy healthy profile. By contrast, polyunsaturated fats from industrial seed oils (i.e. vegetable oils) that the government tells us to eat more of are loaded with omega-6 fatty acids, which are pro-inflammatory and prone to oxidative damage, both of which lead to heart disease.

    So the bottom line is that the government, as usual, is actually making the problem *worse* when it interferes in people’s lives to “correct” a problem.

    Well-loved. Like or Dislike: Thumb up 11 Thumb down 4

    • jon w says:

      Well said. I’d add that many natural saturated-fat-laden foods are very nutritionally dense (eg: butter, coconut, liver). I have never seen a nutritionally dense bottle of vegetable oil.

      Well-loved. Like or Dislike: Thumb up 12 Thumb down 1

    • Mary says:

      Great points. When you read the nutritional literature, there really isn’t that much known about what is good for you and bad for you despite 6 billion case studies every day. Being a smoker or being obese clearly have statistically significant negative outcomes. Starving does too. But not much else is very clear cut despite what you may read in USA Today or hear Dr. Oz say.

      Just a few years ago, eggs were considered very bad and margarine with trans-fats an excellent choice. Wow has all that changed.

      I, for one, don’t want some appointed health czar telling me what I can or cannot eat.

      Well-loved. Like or Dislike: Thumb up 7 Thumb down 1

  8. Ben D says:

    Wouldn’t it be easier, to just allow insurance companies to charge fat people more? Isn’t that a form of fat tax?

    Thumb up 2 Thumb down 0