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The Incomprehensible Jargon of Science

We blogged recently about the challenges of communicating scientific uncertainty to the public, especially when it comes to climate science. The October 2011 issue of Physics Today contains yet another article addressing the very same concept. From the article:

Scientists typically fail to craft simple, clear messages and repeat them often. They commonly overdo the level of detail, and people can have difficulty sorting out what is important. In short, the more you say, the less they hear. And scientists tend to speak in code. We encourage them to speak in plain language and choose their words with care. Many words that seem perfectly normal to scientists are incomprehensible jargon to the wider world. And there are usually simpler substitutes.

We particularly like the table provided at the end of the article, titled “Terms that have different meanings for scientists and the public.” For example, the scientific term “uncertainty” translates to “ignorance” for the general public; the article suggests scientists use the word “range” instead. Error, which the general public reads as “mistake, wrong, incorrect,” might be better replaced by “difference from exact true number.”



Horizontal vs. Vertical: An International Comparison of Teaching Methods

A new study released by NBER from authors Yann Algan, Pierre Cahuc and Andrei Shleifer takes a look at how teaching practices affect social capital. It’s long and detailed, so we’ll only give you the highlights: in a nutshell, there are major differences between societies that teach vertically (like a teacher lecturing) and societies that teach horizontally (with students working together in groups.)

And because everyone loves international comparisons, the difference between horizontal and vertical countries breaks down as follows:

Students work in groups more in Nordic countries (Denmark, Norway, Sweden) and Anglo-Saxon countries (Australia, United States and to a lesser extent Great Britain). This teaching practice is less common in East European countries and the Mediterranean (Greece, Cyprus, Portugal and, to a lesser extent, Italy). In contrast, in East European and Mediterranean countries, teachers spend more timing lecturing.

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The Power of the FDA

What exactly happens when the Food and Drug Administration (FDA) issues one of those ominous Public Health Advisories (PHAs) about a pharmaceutical product? A new paper by Rena M. Conti, Haiden A. Huskamp and Ernst R. Berndt investigates.

 

From the abstract:

We find firms targeted by an advisory have average stock price declines of 3% in three days and 11% in five days following the advisory release, and in turn appear to decrease total physician-directed promotion spending, journals ads and detailing visits significantly six months following the advisory release; the provision of free samples is unaffected. We find no changes among therapeutic substitutes unaffected by the advisory.

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Too Much Trash? Get Rid of the Trashcans

New York City’s Metropolitan Transportation Authority is trying a counterintuitive approach to cleaning up the subway by removing trash cans from some of its dirtiest stations. According to the New York Times, a subway stop in Queens and another in Greenwich Village have been entirely without trashcans for the last two weeks:

The idea is to reduce the load on the authority’s overtaxed garbage crew, which is struggling to complete its daily rounds of clearing out 40 tons of trash from the system.

But it also offers a novel experiment: will New Yorkers stop throwing things away in the subway if there is no place to put them?

Results have so far been mixed. While one bin-less station appeared relatively clean to a Times reporter, the experiment is obviously having some knock-on effects. Read More »